Marketing within CFPB, FTC, and SEC rules for financial products.
The CFPB withdrew its 2024 BNPL interpretive rule and won't reissue it, leaving creator-promoted Pay-in-4 partnerships governed by older, overlapping FTC and …
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The CFPB's 2026 agenda confirms larger-participant NPRMs across four markets this September. What changes for supervision — and why marketing claims still carry …
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Regulators are assessing whether a disclosure worked, not whether it existed. That moves compliance review from the legal copy into the layout.
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Three federal actions in 2026 changed the ground under credit marketing eligibility copy. What shifted, what did not, and where marketing teams are exposed.
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The FTC's deception theory does not require consumer harm. If your marketing said the data was encrypted and it was not, the breach created a Section 5 problem …
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Automated review scales coverage from a sample to 100% of assets. It does not settle net-impression judgments — and that is where UDAAP liability actually …
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UDAAP is principle-based and broader than literal accuracy. A proper marketing review checks whether a reasonable consumer could be misled—not just whether the …
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The CFPB's interpretive rule means agencies that target audiences or shape content for financial products can be held liable under consumer finance law. What …
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